Digital Marketing Has Become Overwhelming for Churches.
Most churches don’t lack effort. They struggle because digital confusion creates friction between their message and the people they’re trying to reach. When websites, search, social, and ads operate in isolation, growth becomes harder than it needs to be.
This often leaves church leaders:
Unsure how to steward limited time and budget for meaningful growth
Reacting to ideas instead of following a clear direction
Managing disconnected digital efforts
Wondering if their digital efforts are actually helping the church grow
A Thoughtful, Mission Focused Approach
Our goal is simple: to help churches grow in a healthy, sustainable way. We believe clarity comes before execution, and that every part of your digital presence should work together to support your mission.
Our Approach follows a simple rhythm:
- Evaluate your online presence
- Clarify what’s helping, what’s hindering, and what’s missing
- Guide leaders toward confident informed next steps
This approach removes confusion and replaces it with confidence without overcomplicating the process.
Get To Know Us More
Digital Mission Field is led by Andrew Toohill, founder of Toohill Consulting, with over a decade of experience guiding churches through seasons of growth and transition.
Church Digital Marketing Audit & Strategic Roadmap
This consulting engagement provides a comprehensive digital marketing audit and strategic roadmap designed to help churches grow by bringing clarity to how people discover, experience, and engage with your church online, and how each channel works together to form a unified presence.
What the Audit Evaluates:
- Brand clarity and messaging
- Website structure, usability and effectiveness
- Search visibility
- Local SEO
- Organic SEO
- Answer Engine Optimization (AEO)
- Google Ads Readiness
- Social media alignment and purpose
- How all digital efforts work together
Areas This Audit Reviews:
Branding
Evaluate brand clarity, messaging consistency, and alignment with your church’s mission and audience.
Websites
Assess structure, usability, first impressions, and how effectively your website supports next steps.
Search
Review visibility across local search, organic search, and AI-driven discovery to determine how easily new families can find your church.
Social
Examine how your social presence reflects your church and whether it supports growth rather than distraction.
What You Receive:
Comprehensive Assessment
A written evaluation outlining key strengths, gaps, and growth opportunities.
Strategic Roadmap
Prioritized direction focused on what will most impact clarity and sustainable growth.
Sequenced Action Plan
Clear guidance on what to address now, what to sequence later, and what may not be necessary.
Stewardship-Aligned Budget Insight
Investment considerations aligned with your church’s size, staffing, and mission.
Implementation Direction
Defined next steps for execution through your team or a trusted partner.
Why This Matters
Without clarity, digital efforts become reactive and disconnected. With clarity, churches make confident decisions, steward their resources wisely, and create digital experiences that support healthy, sustainable growth and reach new families.
Typical Investment
The Church Digital Marketing Audit typically ranges from $500–$5,000, depending on the size, complexity, and depth of evaluation required. Final scope and pricing are confirmed after reviewing your church’s context and goals.
Walking With a Church Through Growth
For over a decade, we’ve partnered with City Church For All Nations in Bloomington, Indiana through seasons of growth, transition, and expansion, helping ensure their digital marketing, branding, and website evolved alongside what God was doing in the life of the church.
Highlighted Outcomes:
Strategy
Clear Strategy maintained through multiple seasons
Growth
Sustained growth for over 10+ years
Scale
Digital Systems that scaled with the Church
City Church For All Nations
Andrew and his team have found so many opportunities for our church to be found in google search results. We’re constantly seeing first time guests show up who found us because of these efforts.
Frequently Asked Questions
A few common questions we often hear from church leaders considering this engagement.
If you have additional questions or would like to explore whether this audit is a good fit, we invite you to reach out.
Ready to Gain Clarity?
If you’re seeking clarity in your church branding, website, and digital marketing so your church can reach more people and grow with confidence, we invite you to reach out. We begin with a brief inquiry to ensure this engagement is a good fit. The Church Digital Marketing Audit typically ranges from $500-$5,000.
